Indie as Publishing Style, not Marketing Strategy

In September of 2010 I took the plunge and become an “independent” or self published author. I took short stories I wrote ten years ago during a Master’s program (never having found an agent) and two blogs in different genres, found a graphic designer, and created an author page as well as one on Smashwords.

The ensuing four months have been full of hard work. Work that is just as consuming as the writing itself if not more so: marketing. The old adage about a tree no having fallen if no one hears it may also be true about a book being published if no one knows about it. Likes, reviews, trailers on Youtube, book tours, all of these and any of them need to be in a writer’s portfolio, no matter if she is an indie or commercially published.