In need of laundry, lunch and ahem, some service? Here’s an example of a well targeted ad – the audience is men who are left in Doha while their families travel on summer holiday –…Continue Reading
Tag: Design
Wordless Wednesday: Judging by the Cover
I’ve never understood the adage “Don’t judge a book by its cover.” Because that’s exactly what we do. Whether books or people, despite admonitions otherwise, we make decisions based on appearance. In my journey as…Continue Reading